SEOsoft blog
Featured · News / Update
Google CEO Sundar Pichai points to agent-driven browsing as AI Mode/AI Overviews keep changing links without click data. Reports also question AI visibility ROI, while PMax expands creative sourcing.
Mika Sandgrove · · 4 min read
Tutorial
AI Share of Voice (AI SOV) tracks how often your brand appears in AI-generated answers versus competitors. Lock scope, capture outputs on a cadence, extract mention/citation/placement signals, and use a minimal weighted...
Nadia Gastrom · · 4 min read
Advanced Guide
Robots.txt can reduce access for compliant crawlers, but it can’t reliably stop AI training or reuse. Use it as one layer: set objectives, apply targeted rules safely, and verify outcomes in logs.
Nadia Gastrom · · 5 min read
News / Update
Google CEO Sundar Pichai points to agent-driven browsing as AI Mode/AI Overviews keep changing links without click data. Reports also question AI visibility ROI, while PMax expands creative sourcing.
Mika Sandgrove · · 4 min read
News / Update
Google’s shift toward task-based/agentic search and AI surfaces is weakening rank/click reporting. Here’s what changed, why dashboards mislead, and what to adjust next week.
Nadia Gastrom · · 4 min read
News / Update
Search Engine Journal reports a May 2026 Google core update as AI search surfaces keep shifting. Here’s what to watch for volatility, attribution gaps in AI experiences, and practical monitoring priorities.
Mika Sandgrove · · 4 min read
Tutorial
AI Share of Voice (AI SOV) tracks how often your brand appears in AI-generated answers versus competitors. Lock scope, capture outputs on a cadence, extract mention/citation/placement signals, and use a minimal weighted...
Nadia Gastrom · · 4 min read
Tutorial
A minimal, test-driven checklist to confirm AI crawlers can fetch key pages behind Cloudflare, verify activity in logs, and reduce accidental 403/1020/429 blocks over 7–14 days.
Mika Sandgrove · · 5 min read
Advanced Guide
Robots.txt can reduce access for compliant crawlers, but it can’t reliably stop AI training or reuse. Use it as one layer: set objectives, apply targeted rules safely, and verify outcomes in logs.
Nadia Gastrom · · 5 min read
Best Practices
A practical playbook to inventory page types, estimate conservative incremental revenue, and rank template + tech-debt SEO work by impact, effort, and risk for large sites.
Mika Sandgrove · · 4 min read
Best Practices
A practical 2026 SEO reporting playbook: move beyond rank tracking with layered KPIs for AI citations and visibility, qualified non-brand demand, and revenue outcomes—using defensible formulas across GSC, GA4, CRM, and S...
Nadia Gastrom · · 5 min read
Best Practices
Stop reporting AI visibility as screenshots. Use a monthly, three-layer scorecard—Presence, Citations/Mentions, and Referral Lift—with fixed scope, explicit formulas, and an auditable collection workflow.
Mika Sandgrove · · 4 min read
Checklist
Checklist for SEO-safe WordPress/PHP maintenance: serve HTTP 503 with Retry-After and Cache-Control: no-store at origin/CDN edge, validate in headers/logs, then recover cleanly without index churn.
Nadia Gastrom · · 5 min read
Checklist
A stability-first checklist to redesign Google Ads conversion tracking so Smart Bidding optimizes to one quality-aligned primary conversion while you still measure MQL/SQL/revenue ROI in your CRM.
Nadia Gastrom · · 6 min read
Checklist
A practical checklist to close the AI trust gap in SEO pages: make claims verifiable, add visible trust modules, standardize reviews, and measure impact on CTR, engagement, and conversions.
Mika Sandgrove · · 5 min read
